Our approach

A short film starts with a long read.

We make animated films for institutions that take their subjects seriously. The work begins on the page, with the source material, and stays close to it through every phase that follows.

01

We read the source. All of it.

Most studios are asked to read the brief, a one-page summary written by the comms department. We ask for the paper, the catalogue, the testimony, the grant proposal. We mark what's load-bearing. We ask the scholar what we're missing. Pre-production is roughly thirty percent of our budget on every project, and it's where the film earns its credibility.

02

We figure out what the film cannot say.

A four-minute film carries about 500 words of voiceover; a 40-page paper has 12,000. The compression is brutal. Our first decision on every project is what the film is for, not what it covers. One audience, one purpose. We defend that decision against scope creep for the rest of the project.

03

We write the script with a scholar, not after them.

Scholars are extraordinarily good at script collaboration when you ask them properly, about structure first, voiceover second. We send a structural outline before we draft a line. We do two or three rounds before storyboarding. The script doesn't lock until the scholar says it does.

04

We design from the source, not from a moodboard.

The visual language comes from the material itself, its archive, its register, its texture. We don't pick a house style and apply it; we let the subject decide what the film looks like. This is why our work doesn't all look like our other work.

05

We treat your scholars as collaborators, not approvers.

The scholarly voice is in the room from the first script meeting to the final mix, not consulted at milestones, but co-authoring. By the time the film is finished, it belongs to your institution as much as to ours.

06

We score every film ourselves.

Original music, written for the subject by our in-house composer Eitan Shefer, on every project. Never library. The score is the part of the film that the audience cannot quite explain but always feels.

07

The CEO is in every script review on every project.

This is the part we cannot scale and won't try to. Our work travels in the rooms it travels in because of how closely the studio is involved in every script. That doesn't change.

The phases of a project

A typical project runs 10–16 weeks.

PhaseWhat happensShare
Source weekRead the material. Map claims, hedges, omissions. Discuss with the scholar.~10%
FramingWhat the film is for. One audience, one purpose. Structural outline.~10%
ScriptTwo or three rounds with the scholar. Locks only on their sign-off.~10%
Design & storyboardVisual language derived from the source. Boards before any animation.~15%
AnimationIn-house team. Illustrators, animators, designers.~35%
Sound & finishOriginal score, voiceover, edit, color, mix.~15%
Delivery & versionsMaster, social cuts, captions, language versions.~5%

Pricing is anchored on the work, not the runtime, we'll talk about budget once we've talked about the source.

Want the longer version?

The full methodology essay, What animating a peer-reviewed paper actually involves, is a ten-minute read. It is, honestly, the best way to understand whether we're the right studio for your project.

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